Positive Juice
Unprecedented Growth, Gets 25% Jump In Revenue
The purpose of Positive Juice was simple - help people realise the power of raw juicing. When Lynsay envisioned the potential of taking her small town business to people across different communities and regions, far from her own neighbourhood, an online website was the only explication. King Orange quickly jumped to assist her scale and realise her dream of encouraging a healthy lifestyle for everyone.
25%
spike in average orders
20x
increase revenue
55%
jump in overall cart conversions
The Challenge
Over the last few years, the founder of Positive Juice had started spreading the word about the power of raw fruit and veg juice, with all its nutrient-dense properties. She made juices at home and delivered them weekly for friends, neighbours and relatives.
When the process became too physically unmanageable, she felt the need to establish a digital presence and make their business digitally available for more people.
Thus, Positive Juices required a robust online presence to easily cater to existing customers and attract new ones without the hassle of physical orders and deliveries. After they decided to get a website and establish their space on the internet, King Orange stepped in and assisted them in taking their business to thrive and scale.
How King Orange Helped
King Orange knew exactly what it needed to create - a website as juicy as its products to glue customers with paramount experience, and aesthetics. With sleek and well-demarcated options for all categories, users could easily find the package that would best suit their personal needs.
This helped the company achieve growth in monthly subscriptions - a feat rarely achieved by a budding business.
With the ease of navigation and a fast functioning website, Positive Juices saw consistent growth in returning and new customers as well as increasing demand for their top-performing juice plans - a goal the company set out for itself.
In a world rapidly expanding to digital methods for driving revenue and sales, Positive Juice needed to upgrade to serve a growing base of loyal customers and be ready to acquire more.
Positive Juice recognised the need to take their business online
A slick space allowed them to take orders digitally, their business boomed
They saw a rapid growth in juice subscriptions leading to a 25% increase in revenue
Positive Juice was able to expand its business and also achieve a 20x spike in average orders